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Branded Character Creation

Branded characters can be your most enthusiastic salesmen or word-perfect presenters your organisation ever had - and they won't charge you a penny for their services!

Well-crafted characters articulate your message to children in a way that they can relate to, respond to and remember. They can help place products, introduce an area on a site, guide around a visitor attraction. In a care situation they can be familiar faces that convey security.

Paperhorse have created scores of characters over the years, and many are available for licence directly from us. But just because we create for children doesn't mean our characters are crass. No Percy the Postbox here - we want children to take your organisation seriously. We delve deep before we delive and behind the images a wealth of research goes into backstory and biographies.

Attention to detail sums it up. Developing individual fashions, styling, locations, timeframes, histories, trigger points, issues and idiosyncracies are all part of the process. Why so thorough? Because every human character is a product of a lifetime of experiences - decisions, beliefs, responsibilities, good luck and bad - if our characters are to be credible they should be no different.

Could our characters work for you? You bet! To explore the possibilities and view our full portfolio, give us a call.

 

Read a character case study:


The Charity Kid
Interview with Tazo Tukka